Sony Records to Present Diamond Album During Elvis Week
At this year's 35th celebration, Elvis Presley will continue to receive gold, platinum and multi-platinum certifications, plus a special diamond award for “Elvis’ Christmas Album.” The king received ten new sales awards this year and they will be presented during Elvis Week 2012 on August 15 at 5:30 p.m. at the Elvis Week Main Stage. This event will be free to the public.
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 | Dress to Impress with Elvis Week Theme Days
Time to hit your Pinterest boards and get those creative juices flowing! This is your chance to show off your themed-costumes at select events during Elvis Week! We’ll have fun prizes every day and, after Elvis Week, you can send in your photo for a chance to win an Elvis prize pack worth $250.
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 | American Queen Offers Holiday Cruise to Graceland
Enjoy a holiday cruise up the historic Mississippi River and celebrate the Christmas spirit at Graceland during a special lighting ceremony. The "Walk in Elvis' Steps" American Queen cruise kicks off on November 24, 2012 with tributes to Elvis and his classic hits.
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 | Artifact: 1956 Cash Box Photo
This week's Elvis Insiders artifact is the 1956 article from Cash Box magazine featuring a photo of Elvis at the New Frontier Hotel in Las Vegas receiving a gold record for his RCA Victor recording of "Heartbreak Hotel." The article was released on May 26, 1956 during the landmark year where Elvis rose to stardom.
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